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A permalink is a URL which typically represents and retrieves a single post (also explicitly called a post permalink).


You should maintain permalinks to your posts so links to them keep working. This is the intent of "Cool URIs [sic] don't change"[1].



Main article: URL design

Most projects have a very deliberate permalink URL design.

IndieWeb Examples

Barnaby Walters

Barnaby Walters uses Taproot running on

  • Articles
  • Notes
    • . . .

gRegor Morrill

gRegor Morrill using ProcessWire on

Ethan Yoo

Ethan Yoo using Hugo on

The Doctor using Pelican for

  • The Doctor's permalinks have changed a bit since changing CMSes a couple of years ago but have settled into a format that reflects where the post is at in its lifecycle (archive), a not-quite-ISO-8601 timestamp (more granularity than the calendar day is not required in this case) (YYYY-MM-DD), and then the slug. Unfortunately, this does not lend itself to re-use of titles/slugs in the git repository used to hold the Markdown documents of the site's content.

Project Examples


WordPress (open source) supports the following permalink structures:

  • Day and name
  • Month and name
  • Numeric
  • Post name
  • Custom structure

Coping with loss of

Permalinks die every year. If you're able to export your content you can rehost it on your own site, but the problem of dead permalinks remains. There are approaches to making dead permalinks at least discoverable, e.g. by searching for the text of a permalink URL in a web search engine.

archive page with old permalinks in cleartext

One approach is to publish an archive page that provides cleartext URLs (but not hyperlinked) of your dead permalinks, along with their new locations, e.g.:

new URLs with old permalinks in path

Another approach is to create new pages with URLs that have the old permalinks as part of their path, and then also link to those new URLs from an archive page using link text of the old domain and path . E.g.:

Changing Permalinks to posts

When restructuring the permalink design on an indiewebsite, it is recommended to send an HTTP 301 permanent redirect response from the older permanlink to the newer one (see: ).

Such a redesign can affect other aspects of an indiewebsite some of which are documented below

  • If comments and responses to a post are identified using the post permalink, then these should be updated to point to the new permalink.
  • Posts on other websites might still link to the old permalink and might send webmentions to it. The webmention receiving code should suitably recognize these as webmentions to the new permanlink.

Redirecting old URLs with Hugo's alias mechanism

URL management

When the front matter includes one or more aliases, Hugo adds the following HTML code to a page generated for the old URL (i.e., the alias of the new URL).

   <link rel="canonical" href=""/>
   <meta name="robots" content="noindex">
   <meta http-equiv="content-type" content="text/html; charset=utf-8"/>
   <meta http-equiv="refresh" content="0; url="/>

The above code redirects users to the new URL and tells search engine robots not to index this older page.

See Also